Green Path Initiative: Honda Announces New “Green Path” Initiative to Reduce Total Life-Cycle Environmental Impact
In keeping with its commitment to produce vehicles with reduced CO2 emissions at sustainable, energy-efficient plants, Honda has announced several initiatives under its new “Green Path” approach to reducing the total life-cycle environmental impact of its products and operations in North America. As a hallmark of this new initiative, Honda also announced a $210 million investment in a new, more environmentally responsible auto-body painting facility at its Marysville, Ohio auto plant, the largest of Honda’s eight auto plants in North America.
Honda’s “Green Path” approach, announced during a media tour of its operations in Ohio, seeks to reduce or eliminate the use of substances of concern (SOCs) and scarce natural resources in the design of its vehicles, significantly reduce the CO2 intensity and water use of its manufacturing operations, continue to decrease CO2 emissions from the transportation of vehicles from its plants to dealers, and expand the involvement of U.S. Honda and Acura dealers in its “Green Dealer” program.
Honda is showcasing its approach to reducing the environmental footprint of its products and operations in North America with a new short film titled “GreenPath,” viewable here. From designing and building a new vehicle to transporting and selling it, the video highlights the efforts Honda makes in every stage of a vehicle’s life cycle to reduce its impact on the environment.
“When one thinks about what automakers can do to help the environment, the immediate thought is about improving fuel efficiency and developing alternatives to gasoline,” said Ryan Harty, manager of Honda’s Environmental Business Development Office. “We work every day on these issues. But there’s much more automakers can do beyond fuel efficiency to reduce our environmental impact by adopting energy efficiency and renewable energy throughout our operations.”
Examples of Green Path Initiative currently in use:
• State-of-the-Art Vehicle Painting System
• Connecticut Parts Distribution Center Adds 1-Megawatt Solar Array
• Expansion of Honda “Green Dealer” Program
“Green Path”: Designing, Building, and Selling”
• Building Products (“Green Factory” and “Green Logistics”)
• Transporting Products and Parts (“Green Logistics”)
• Selling and Servicing Honda products (“Green Dealer”)
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